Color: Messages and Meanings, a Pantone Color Resource

Leatrice Eiseman's follow up to the (similar)  "Pantone" Guide to Communicating with Color , is a highly skilful analysis of the emotional impact of the ten 'principal' colours -- red, orange, yellow, brown, blue, green, purple, neutrals, white and black -- and many of their shades and nuances. As its a Pantone book, all of the colours are referenced to Pantone numbers, and there is useful discussion of the differences between the variations.Eiseman also includes a useful section outlining how the colour wheel works, and how to make three colour combinations with a dominant, subordinate and accent, before going on to reveal 24 sets of 24 colour combinations, covering a variety of moods from zesty to intimate and from pungent to provocative.All of this is firmly aimed at designers and branders who need to make use of this knowledge in high-value, professional products. That's not to say the book isn't generally attractive and interesting. It is, very much so, supported by gorgeous photography and branding examples, and finished to a very high standard of colour correctness, as you would expect from Pantone.I have both this and the older book. Although they cover some of the same ground, they are worth acquiring separately for the areas of difference. "Pantone" Guide to Communicating with Color

A precious tool at our publishing house, we use it almost every day when choosing the best colours to our schoolbooks.

Great book for colour combinations and colour palates. I bought it a week ago and have already used it for projects. It is pantone colours printed in CMYK however they give you the CMYK codes to try and match the colour as best as possible in a glossary in the back of the book. Highly recommend this book.

It is so interesting with so beautifull images, I learn a lot of things, and about colors, thank you for this

Un libro chiaro e conciso, con belle foto/immagini di riferimento e tanti colori suggeriti... mi è tornato spesso utile per il mio lavoro